Free marketing audits for ecommerce brands

Four free marketing audits for ecommerce brands: measurement and tracking, ad accounts, CRO and retention. Each one looks at what you already have and reads it through margin and cash, not only platform metrics.

Why take a free audit?

  • You see where the numbers disagree. The platform says one thing, your shop says another. That gap is a finding in itself.
  • It is read through money. Margin and cash, not only what the platforms report.
  • It is free, and it is also how we start a conversation. We would rather say that up front.
Which audit?
Monthly ad spend, all channels

Clients

★★★★★ 4.9 / 5 average from 62 client reviews on Clutch

Which audits are free?

  • Free measurement and tracking audit

    Can you trust the data before you move a budget on it? This audit looks at how sales and conversions are recorded and where tracking breaks. What it checks, system by system, is set out on our ecommerce tracking audit service page. Prefer to check things yourself first? Our guide to an ecommerce tracking audit lists the checks that change a budget decision.

  • Free ad account audit

    What do your ad platforms report, and how does it compare with your sales and margin? We look at where the two stories split. A free audit is not an incrementality test. It can show where a test, or another method, is worth considering. The ongoing work sits under our paid media agency for ecommerce service.

  • Free CRO audit

    What stops visitors from buying? This audit looks at the path from landing to checkout before anyone runs a test. The ongoing work is our ecommerce CRO agency service. A conversion rate optimisation audit checklist is there for teams who want to start alone.

  • Free retention audit

    What happens after the first order? Email, SMS, lifecycle and loyalty: what runs, what is missing, and what that may be costing you. The ongoing work is our ecommerce retention agency service.

How does it work?

  1. 1

    Pick an audit

    Tell us which one fits your question, and add a sentence about what worries you.

  2. 2

    We look

    Once we understand the question, we tell you what we need to see.

  3. 3

    We share what we found

    Where the numbers disagree, and what that may mean for margin or cash.

What do you get?

Our findings on what you already have. Not a deck about us. We read what we find through margin and cash, not only through platform metrics. Where the data you share can't settle a question, we say so rather than guess.

What clients say

“Their engagement is impressive.”
Marta PodhoreckaMarketing Manager, Brandline Group · Clutch review

★★★★★ 4.9 / 5 average from 62 client reviews on Clutch

Who is it for, and who is it not for?

FAQ

A rider in a red cape and bicorne hat on a rearing yellow plush horse, after David's Napoleon Crossing the Alps

Is the audit really free?

Yes. All four audits are free.

Is a free audit just a sales trick?

Partly, yes. It's how we start talking. Ask any agency what their free audit leaves you with, and judge ours by the same question.

Will I get a sales call?

The audit is how we start a conversation, so yes, we will want to talk. Whether that conversation happens is your decision.

What if my numbers look fine?

Then that is what we tell you. We don't polish results in either direction.

Is the ad account audit a holdout test?

No. An audit reviews what you already have. A holdout test compares a group that sees ads with one that doesn't, and that is a separate piece of work.

Next step.

Pick the audit that matches your question in the form above. Prefer to talk first? Book a call.

Which audit?
Monthly ad spend, all channels